No two roadside stands look alike on the back roads. One homestead sells wildflower honey from a golden cedar hutch surrounded by sunflowers; another sells sourdough and strawberry jam from a red-and-white gingham table; another sells wreaths and maple syrup under winter pines.
On roadside.market, you can bring that exact same personality to your digital map pin, stand drawer, and online storefront with Business-Wide Themes and Custom Map Pins.
1. Choosing Your Business-Wide Color Palette & Theme
Inside Business Manager → Settings → Site, you'll find the Business-Wide Theme selector with a live preview card. When you apply a theme, it styles your Stand Details drawer, your Stand Calculator, your Business Profile, and your Online Storefront:
- Included Free Themes:
- Roadside Classic: Forest green, terracotta, and warm parchment.
- Harvest Gold: Golden wheat fields, honeycomb amber, and rich cream.
- Orchard Sage: Muted sage leaves, olive grove undertones, and linen.
- Country & Botanical Themes (Available in the Shop):
- Cider Mill: Spiced apple cider, warm cinnamon, and woodgrain amber.
- Gingham Picnic: Classic country picnic check pattern with strawberry red accents.
- Sunflower Field: Vibrant sunflower petals, deep loam, and morning sun.
- Lavender Hollow: Soft blooming lavender fields and French country lilac.
- Berry Patch: Wild blackberry bramble, raspberry jam, and cream biscuit.
- Midnight Market: Deep twilight slate with warm golden lantern glow accents.
- Seasonal & Holiday Palettes: Switch your stand's look for the season with Heirloom Pumpkin, Spooky Hollow, Frost & Pine, Holiday Tradition, or Festive Grinch!
2. Illustrated, Seasonal & Custom Map Pins
Want your stand to catch every shopper's eye when they pan across your county on the map? You have three ways to upgrade your pin icon:
- Illustrated Category Pins: Unlock specialty illustrated pins in the Shop that highlight your primary craft or harvest.
- Festive Seasonal Pins: Celebrate October and December harvest drops with Halloween jack-o'-lantern pins, winter snow globes, candy canes, or festive holiday pins.
- Upload Your Own Custom Pin Artwork: With the Custom Map Pins upgrade (or the All-Digital Bundle), you can download our SVG pin template, drop in your own farm logo or illustration, and upload it directly to your stand!
Best of all, whenever you unlock a theme, pin, or bundle in the roadside.market Shop, 90% of the net profit is deposited straight into the Roadside Homestead Improvement Fund (RHIF) to award $250 micro-grants back to local farmstands.


